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Marketing Horizons, a sub-series in the WVU Marketing Communications Today podcast, is forward-thinking, looking ahead, through the front windshield and beyond, into the marketing future. Hosted by Cyndi Greenglass and Ruth Stevens, Horizons is a podcast dedicated to looking ahead to the new ideas, technologies, tools and strategies that are emerging to help marketers navigate over the marketing horizon.
Episodes

Tuesday Oct 09, 2018
Treat Data Like a Team Member in Order to Succeed
Tuesday Oct 09, 2018
Tuesday Oct 09, 2018
Tune in Thursday, 12:30 PM Pacific and join host, Matthew Cummings and his guest, Leo Morejon, Co-founder, Managing Partner of Dog & Pony. Some of what will be discussed in this episode includes:
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Tuesday May 08, 2018
Getting the Full Benefit out of Your Customer Research Data
Tuesday May 08, 2018
Tuesday May 08, 2018
Customer experience has become an intrinsic element of every product and service. Data gathered from user research can inform the design process and provide insight to help teams evaluate the quality of the customer experience once the product goes live.
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