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Marketing Horizons, a sub-series in the WVU Marketing Communications Today podcast, is forward-thinking, looking ahead, through the front windshield and beyond, into the marketing future. Hosted by Cyndi Greenglass and Ruth Stevens, Horizons is a podcast dedicated to looking ahead to the new ideas, technologies, tools and strategies that are emerging to help marketers navigate over the marketing horizon.
Episodes

Monday Apr 22, 2019
Why Leadership Isn’t a Skill, it’s a Process says Bryan Bennett
Monday Apr 22, 2019
Monday Apr 22, 2019
The one-size-fits-all approach to leadership development offered by other programs doesn’t consider an individual’s personality and capabilities. You can’t learn ‘skill x’ one day and expect to be a better leader the next. True leadership growth requires ongoing development and feedback.

Wednesday Jan 30, 2019
The Professional Leadership Difference
Wednesday Jan 30, 2019
Wednesday Jan 30, 2019
What is billed as leadership development today is usually focused on leadership as a skill. It actually is a process that must be prescribed and practiced every day using the same approach taken by professional athletes worldwide for decades.
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