This session focuses on the intersection of diversity in communications and newsrooms around the country and how the shifting demographics of the United States play a big role in this. When diversity is not prioritized we miss out on effectively convening our desired messages. Effective communications can impact policy decisions, brand perception, product marketing, civic engagement and much more. We must harness the power of diversity to determine how and what we communicate.
WVU Marketing Communications Today is presented by the West Virginia University Reed College of Media, which offers renowned online master’s degree programs in Marketing Communications.